Our Work in Action
Driving Reputation Through Meaningful Initiatives
IARL’s Annual Report analyzes the reputation of the Italian-American community in both the U.S. and Italy, using a patented methodology across ten key dimensions.
Combining data and insight, it tracks trends, challenges, and opportunities—informing institutions and associations with strategic tools to strengthen reputation and transatlantic dialogue.
Presented at major events like the NIAF Gala and Columbus Citizens Foundation, the latest edition revealed a 30-year rise in public perception, driven by interest in Italian cuisine and the labor market.
Editorial Network - ILNEWYORKESE
ilNewyorkese is more than just a newspaper—it’s the beating heart of the Italian community in the United States. With a mix of news, events, and networking opportunities, it leads a media network that reaches over 1.5 million readers every month, offering unparalleled editorial coverage for Italian-speaking audiences across the country.
While rooted in New York, the network includes local editions such as ilCaliforniano, ilDetroiter, ilMiamian, and ilBostoniano, catering to Italian communities in key cities across the U.S.
The print magazine, with 40,000 copies annually, is distributed at strategic locations, while its digital ecosystem includes real-time news, an Italian-language TV channel on Cibor TV, and a podcast hosted by Claudio Brachino.
Through partnerships with Associated Press, Italpress, and We The Italians, ilNewyorkese guarantees international visibility, reaching over 20 million people with every press release.
Audience Engagement
Reach
Impact
Market Access
Influential Events
The Italian Basketball Heritage Night is more than a sports celebration—it’s a unique platform for connection, bringing together the Italian and Italian-American communities in the United States. This event creates an exceptional opportunity for networking and strengthening the bond between Italy and the U.S. through the passion for basketball.
New York Edition – Barclays Center
A special tournament took place on the Brooklyn Nets court, featuring over 80 players, including representatives from the Italian Consulate, the Columbus Citizens Foundation, ilNewyorkese, Bindi, and other key Italian and Italian-American organizations. Among the distinguished guests were Consul General Fabrizio Di Michele, Kyle Hines (former Olimpia Milano champion and now assistant coach of the Nets), and Maurizio Pimpinella, representing the Italian Parliamentary Basketball Team. In the evening, over 350 Italians gathered in the stands to enjoy the NBA game, creating an atmosphere filled with enthusiasm and national pride, with the legendary Marky Ramone also in attendance.
Detroit Edition – Little Caesars Arena
A true celebration of Made in Italy took over the NBA court of the Detroit Pistons, turning the arena into a vibrant stage for Italian pride and high-level networking. Over 250 Italians filled the stands, cheering on a spectacular mini-tournament featuring 50 Italian excellence figures — including managers, entrepreneurs, and institutional representatives — who played on the NBA floor in an electrifying atmosphere. The event, promoted by the Consulate of Italy with Consul Allegra Baistrocchi and the Dante Alighieri Society of Michigan with Lia Adelfi, also featured the participation of leading companies such as Italdesign, Wedoo, and Marposs. The first issue of Il Detroiter was officially presented, with Simone Fontecchio — featured on the cover — awarding the winning team and meeting the community in a moment of strong emotional resonance.”
DONATE
Support Italia America Reputation Lab
Your contribution helps IARL develop strategic initiatives, foster international partnerships, and strengthen Italy’s global reputation. As a 501(c)(3), all donations are tax-deductible and directly support our mission.
